Social Care Briefing – Dallas, TX
The adoption of Social Media by consumers has been fast and furious although many brands were slow in accepting it as customer service channel. Irrespective of where you are, Social media as a channel is maturing quickly and companies are diligently finding way to provide a better CX for their customers using social. Based on its very public and powerful nature, companies need to be very thoughtful in their social delivery. With multiple strategies and dynamics to consider,navigating the right choices for your brand can be tricky. This day long session will include a candid discussion with Social Media Providers to discuss the challenges and opportunities that face corporations today in using social as a service channel in their CX strategy.
TOPICS WILL INCLUDE:
Questions will be sourced from the direct attendees in advance; however, we have noted below areas of discussion that our general community has expressed interest in. We expect that many of these topics will be echoed by the attendees of this session.
• Social service best practices
• Performance metrics
• Trends & tech to improve social service
• In channel resolution
• Social agents & hiring
• Increasing CSAT
• Proactive & reactive engagement
• Social ROI
WHO SHOULD ATTEND
Attendees should include corporate executives that are focused on understanding and exploring Social Media as a service channel. This will include those that are currently using Social as a service channel or those that are considering it for future delivery.
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